A MESSAGE FROM OUR CEO & CO-FOUNDER

Throughout my childhood, I was fortunate enough to taste a great variety of teas. At the time, I lived in Morocco and France, two countries that observe two very different tea ceremonies. In Morocco, tea was a universal beverage, a warm gesture of welcome shared and extended to every guest who entered the house. In France, many believed at that time that tea was reserved for the elderly, for women, or for the sick. However, I disagreed and believed strongly in an elevated status and positioning for tea, to be enjoyed and appreciated by all.
Upon moving to Paris many years later and working in the tea industry, I began to advocate that the taste of tea be treated with respect and emotion. After poring over the Cha King written by the grand tea master Lu Yu, I began to better understand the myriad varieties of tea and learned to recognise the flavours of each, be it floral, fruity, or spicy. I came to understand that tea is the expression of an art practised in a unique manner from one region to another and from one country to another. I also began to travel extensively, visiting the tea routes of China, India, and Japan. During those expeditions to tea estates, I discovered the root of my passion for tea.


The Story Of TWG Tea

TWG Tea, the finest luxury tea brand in the world, was established in Singapore and celebrates the year 1837 when the island became a trading post for teas, spices and fine epicurean products. A subsidiary of V3 Gourmet, TWG Tea stands for The Wellbeing Group and was founded in 2008 as a luxury concept that incorporates unique and original retail outlets, exquisite tea rooms and an international distribution network to professionals. A veritable tea institution, TWG Tea is passionate about sharing its expertise and has become a point of reference for tea lovers thirsty for knowledge.
TWG Tea tasters travel thousands of miles across the globe every year, sampling hundreds of teas in search of the most desirable harvests direct from source gardens. Offering over 1,000 single-estate, fine harvest teas and exclusive blends, as well as tea patisseries and other tea-infused delicacies, TWG Tea is internationally recognised as a true innovator with the creation of new varieties of tea every season in collaboration with the world’s most renowned estates.
The TWG Tea team takes pride in shaping the aesthetic image underpinning all the brand’s products, constantly updating the notion of TWG Tea while respecting the Asian and European traditions of elegance and beauty on which it is based, now spiced with a touch of sensuality and originality.
The TWG Tea Collection

TWG Tea’s collection – the largest in the world – numbers well over 800 different single-estate, fine harvests and exclusive tea blends from all of the tea-producing countries. Committed to offering teas directly from source gardens, TWG Tea understands the evolving tastes of the modern tea drinker, and has developed special varieties in collaboration with the most renowned tea estates.


TWG Tea Accessories

Elegant tea tins, a myriad of hand-blown glass, porcelain, stoneware and cast iron teapots, fine bone china teacups, saucers, creamers and sugar bowls, as well as tea filters and tea scoops of all sorts can be found in the TWG Tea accessory collection. The translucence of gold-inflected crystal – a prism of hand-painted hues – and the lustre of silver, platinum and gold all lend their defining attributes to one-of-a-kind TWG Tea accessories, to delight the eye and enliven the taste buds.
TWG Tea Gastronomy

At the forefront of tea gastronomy, TWG Tea draws from its vast collection of fine harvest teas and exclusive blends, integrating a myriad of these signature teas into savoury recipes as a most precious component, imparting unique flavours, toying with taste buds, tantalising the palate, and introducing a whole new world of sensations and flavours to gourmands and tea lovers when they dine at TWG Tea. With breakfast, brunch, lunch, afternoon tea and dinner specialties, as well as trendsetting tea beverages and cocktails, tea is woven into every aspect of the meal - an unmistakable nuance that deliciously enhances each dish.


TWG Tea Patisseries

TWG Tea is passionately innovative in the conception of tea-infused patisseries of exquisite taste and uses only the purest natural ingredients. Each TWG Tea patisserie is entirely conceived, crafted and delivered by hand to ensure the very finest quality to customers. The TWG Tea executive patisserie chef and his team create these patisseries as ethereal desires – gastronomic images that are as delicious as they are fleeting, to bring you back, time and again, to the tea table and nostalgia of moments past.
TWG Tea Takeaway

TWG Tea invites customers to choose from 450 different varieties of tea to take away -- the largest such menu in the world – served hot or iced. With over 130 teas, the takeaway counter invites customers of all walks of life to experience the TWG Tea difference.
Always intent at testing the frontiers of innovation, TWG Tea has designed an exceptional takeaway cup which mirrors– quite literally – its signature gilded teapots, and nestles into designer carriers fitted with accompaniments to complete the tea tasting experience. Prepared according to the brand’s exacting standards, each tea ordered for takeaway is prepared individually and fresh using careful infusion methods and special filtered water, served hot or poured over full cubes of ice.
